Keeping a finger on the digital pulse
By 4Manufacturing(R) 12/01/2021
A Wirral MedTech manufacturer is introducing a virtual showroom which will reduce travel time, costs, and carbon emissions by 11%.
Parity Medical designs and makes mobile wireless computer carts and specialist clinical computing devices for the NHS and private healthcare sector.
Sales staff collectively travel 150,000 miles per year across the UK and Ireland meeting customers to demonstrate products, sometimes making multiple trips, while engineers travel around 120,000 miles in a year.
Meanwhile, the process of ordering a product for manufacture is manual, time-consuming and open to error.
Working with technology experts from Made Smarter, Parity Medical has identified an off-the-shelf software package which will enable sales staff and customers to have a meeting using an online virtual showroom. The solution also integrates with the company’s administrative, sales and production systems.